Herding cats and hunting elephants
March 9, 2018
Are we able to really listen to customers?
February 7, 2018
I'm busy working on my blog posts. Watch this space!
There are two major dynamics that a facilitator needs to navigate successfully: the people in the room, and the issues to be addressed. The cats, and the elephants.
I imagine you’re familiar with the metaphor of herding cats to describe a situation where you...
These are the words of a Marketing and Communications Executive when we recently presented back the insights we had gathered from his company’s customers. The interesting question is: what does the executive do now with that insight?
I have worked in the past with seni...